Do you have difficulties in coming up with new content ideas? Need help creating engaging content to share with your readers and followers? Explore content marketing possibilities to attract people interested in your solutions through blogs and social media channels.
However, this isn’t worth it if you cannot attract and retain the public’s attention. This task is challenging because of the vast volume of content on the internet and the audience’s limited capacity to concentrate.
Therefore, you must be creative and generate diverse, engaging, and authentic content to overcome that.
We’ll go through the many formats you can use in this text and twelve content idea generator tools that can help you out. Continue reading!
The different kinds of content
Assume you’ve already implemented a content marketing plan in place. In that case, you need to know how important it is to use a variety of content formats to maintain a positive relationship with your buyer persona. Diversification not only improves the customer experience but also helps your conversion strategy. Each format has its benefits and drawbacks applicable to each marketing funnel stage. So, before we go into the best content idea generating tools, let’s go over some different types of content and how they may help your business.
Blog posts
In content strategy, blog posts are quite important. By using SEO techniques and producing quality materials, you may drive organic traffic to your website and educate people about the problems they face.
The idea is to establish your brand as an authority and show the persona that your solutions can provide them with what they require. However, it would be preferable to offer more than just advice and information; customers want a whole experience. As a result, include items that encourage interaction, such as graphics and interactive tools, in your blog.
eBooks
While blog posts are best for attracting customers and providing information, eBooks are frequently supplied to leads who have advanced further down the marketing funnel.
Offering this type of content on a landing page in return for certain consumer information is a standard practice among marketers. A good eBook should provide useful information while also encouraging lead interaction, if at all possible.
Interactive calculators
Interactive calculators are highly engaging content assets that may be supplied to leads at various stages of the buyer’s journey, focusing on the decision phase.
In this way, the tool becomes an effective weapon. It explains to the customer the benefits of doing business with the company.
The Top Free Content Idea Tools
Let’s look at the best free content idea generator tools that can help you improve your strategy to understand the importance of using different types of content. Check them out!
- Answer the public
“Answer the Public” is a clever consumer insight tool that integrates Bing and Google’s suggested searches and visualizes them in a search cloud. These “search clouds,” which are organized into categories like “what,” “where, and “why,” give an overview of the questions people are putting into search engines on their various devices.
This type of insight is invaluable for search marketers for the following reasons:
- It enables to discover more about the target audience and what keeps them awake at night.
- It aids in the narrowing of your keyword research.
- It assists you in optimizing for long-tail key phrases.
- It helps you answer questions that may lead to your being included in Google’s featured snippets.
2. Uber Suggest
Neil Patel acquired Ubersuggest, a keyword research tool, in February 2017 and turned it into an all-in-one SEO tool. Ubersuggest was once completely free, but it is now a freemium tool with limited access, a monthly subscription, and a lifetime deal option. Additionally, UberSuggest offers keyword ideas, content ideas, monthly traffic volume, SEO difficulty, paid difficulty, and other webmaster tools.
UberSuggest also shows the engagements for other websites’ social media postings, so you can better understand the topic you’re looking for.
Ubersuggest is an SEO tool that helps with various SEO tasks, such as:
- Keyword identification and ranking in Google and other search engines
- Creating content ideas to assist you in writing material relevant to your target audience is a must.
- Fix your website’s SEO flaws to make it more search engine friendly.
- Search for backlinks from competitors and top-ranking keywords.
3. Google AdWords Keyword Planner
Paid search campaign planners traditionally use Google’s Keyword Planner. Still, content marketers can use it to produce hundreds of viable topic ideas in minutes. In today’s world of content marketing, keyword research is critical because it reveals what types of things users are looking for. Keyword research allows you to create killer content that answers their questions, alleviates their pain points, and generally provides the information they need when they seek it.
This tool gives you search volume to focus on long-tail phrases with many potentials. However, don’t simply rely on search volume; content marketing is about long-term planning. It’s preferable to routinely “get on base” with singles and doubles than to constantly strike out when trying to find those phrases in a high-volume, high-competition environment.
The Google Ads Keyword Planner is used for:
- Discovering new search keywords
- Seeing average monthly search numbers for keywords
- Helping to determine costs
- Creating new search ad campaigns
4. Quora
Quora is a social Q & A community. The platform’s user base has grown dramatically since its inception in 2010. Quora now has over 1.5 million monthly visitors from all over the world. As a result, Quora is a huge, untapped source of referral traffic and potential leads for marketers. With the right plan, marketers may reach new audiences and drive prospects to their products and services, resulting in significant financial gains. Quora has proven to triple referral traffic for certain marketers for a reasonable investment. Users create accounts, ask community questions, and share their knowledge by answering others’ questions on topics ranging from technology to social media to businesses and venture capital.
Quora is not like other untrusted online forums. Instead, user profiles are verified, and the community regulates itself by upvoting and downvoting posts containing inappropriate content or disruptive users.
There are considerable benefits to using Quora as part of your marketing strategy:
- First, it helps prospects discover your brand.
- Posts appear in search engine results.
- Let’s learn more about your target audience.
- Great for content ideation.
- It helps discover industry influencers and capture their insight.
- Stay on top of trends.
- It can be a customer service and reputation management tool.
- Expand on your thought leadership
- It can be an outlet to amplify your content.
- Excellent for learning about competitors.
5. Pinterest
Pinterest is one of the most popular social media networks for images. It drives more traffic to some brands than LinkedIn, Google Plus, and YouTube combined.
However, many people believe that Pinterest is solely for items, crafts, and recipes. Pinterest has expanded its reach to include marketers, bloggers, coaches, authors, consultants, local businesses, and everyone. With some creativity and new ideas, you can utilize Pinterest to bring a lot back to your website regarding traffic and sales.
Find the Pinterest board ideas for content marketers—ways to create valuable content for their customers on the platform.
- Share videos.
- Feature your clients.
- Books worth reading should be highlighted.
- Give advice and demonstrate how-tos.
- Share your favorite resources.
- Highlight your peers.
- Inform people about upcoming events and conferences.
- Draw attention to relevant infographics and data.
- Inspire your followers with quotes from
6. Feedly (Article Finder)
Feedly is a mobile app that lets you save, read, and share fresh content from your favorite websites, blogs, and feeds. It functions similarly to an RSS (Really Simple Syndication) collection service for all content you typically access on the internet.
You may search for stories within your saved for later with Feedly’s Power Search, using the same filters and sorting tools as Power Search. It simplifies and expedites the process of retrieving saved tales. Pick Saved For Later from the drop-down menu under search into the search within your Saved For Later.
Below are six ways to discover new and exciting content in your Feedly:
- Find available news sources.
- Find related topics.
- Find articles using specific keywords
- Discover Twitter feeds
- Find articles through your team analytics.
- Find articles through the Feedly RSS extension.
7. SEOPressor’s Blog Title Generator
SEOPressor’s “Blog Title Generator” generates catchy blog titles that adhere to SEO best practices. When you choose a keyword that is a generic term, a brand, a product, an industry, or something else, the tool will suggest ways to narrow your focus.
When you search a keyword, the software asks if you’re going to look up a talent, a person, a brand, or if it’s just a generic term. You’ll get more personalized suggestions this way.
Title generators for articles are a part of content promotion strategies that help increase traffic to your website.
The main features of SEOPressor’s Blog Title Generator are:
- First, it makes our job of finding the best article titles easier.
- It saves your time.
- It helps you improve your SEO quickly.
8. Google Trends (Top Searches)
Google Trends is a web-based tool that allows users to monitor and understand trends in people’s search behavior across Google Search, Google News, Images, Shopping, and YouTube. When it comes to evaluating the performance of a company’s SEO strategy, it’s a fantastic tool. It will show users which topics and queries have been popular in searches. Still, it will also provide data on how frequently various searches have been done over a specific period, which you can set in the filters. Google can then visualize the data by creating a trend graph of the searched topic over the time we select, which allows us to analyze the results quickly.
Here are some of the Google Trends benefits and use cases:
- Market research
- Product research
- Keyword research for SEO
- Locational variations in trends
- Discover seasonality
- Determine the stability of a search term
- Improve marketing and online advertising
- Find niches for products
9. HubSpot’s Blog Title Generator
HubSpot blog topic generator is a powerful tool that is also really easy to use. First, enter some of the keywords you’re working with. Then, it will automatically produce blog title suggestions based on those keywords.
HubSpot’s Blog Title Generator is free to use and useful. However, paying for HubSpot’s premium software to access some of their more advanced content marketing solutions is well worth it. Their marketing platform is available in four different versions:
- A free version
- A beginner version ($50 per month)
- A professional version ($800 per month)
- An enterprise version ($3,200 per month)
You must subscribe to their professional or enterprise plan to use their blog, SEO, content production, and content planning tools.
Before using Hub Spot’s blog topic generator, you need to know what a good blog title involves. You can get the most out of the blog topic generator if you know how to construct a solid title for your blog posts. Here are some general guidelines to follow while creating blog titles:
- Answering Valuable Questions
- Focusing on Your Target’s Search Intent
- Tapping into Traffic
10. Keyword.io
Keyword.io is a platform that allows users to see their keywords and the search volume related to them. Keyword.io is convenient because it is free.
It’s a free keyword research tool for content marketers seeking new ideas. Social media platforms collect the keywords shown in an ordered list. If the keyword list is inadequate, the program provides ideas to expand it.
Additionally, the program provides information about the performance of various keywords, which could be used to determine which keywords are the most effective. Finally, the outcome is presented in a table with the following columns:
- The Total Number of Searches
- Monthly Search Volume
- Competition
11. FAQ FOX (Articles / Topics)
FAQ Fox is a tool that will scrape any platform for queries based on your desired term in seconds. Just enter a keyword and your platform of choice, such as Reddit, Quora, or Yahoo! Answers, then hit enter.
Then you can browse the forums to see what questions people are asking—this program “scales” research by mining multiple platforms to uncover common topical threads.
12. Reddit (Niche Forums)
Reddit is a platform that combines web content, social news, a forum, and a social network into one massive beast. Members can add content to the site in photographs, text, videos, and links if they are registered.
Each different forum or community is referred to as a “subreddit.” Using the search feature (which we’ll go over in more detail later), it’s simple to browse the different subreddits. Individual posts are upvoted or downvoted by Reddit users to move them up or down the forum’s popularity ladder.
Yes, you can use Reddit to reach out to potential customers. But that’s a topic for another day.
Here are the ways to leverage Reddit to generate ideas for new blog posts, website pages, lead magnets, and other content:
- Discover New Subreddits & Posts
- Practice your listening skills
- Don’t forget to share your content with the community
These 12 tools can help you produce high-quality material for your audience. Still, you must consider certain factors to be productive and make your blog attractive to your readers. These tools provide you with many potential titles; your responsibility is to choose the most relevant one for your blog.
You must write in your style, so make sure that the topic and title you choose are appropriate for your blog’s target audience and writing style. With these tools, you can better understand the content creation process and generate relevant and competitive content.